Open WorldWeb Studio

From a business card site
to a company portal

Websites, portals and customer dashboards, process automation, DevOps, testing, analytics, SEO and AI — we take on the whole business, not just isolated pages. We embed AI into our clients' systems only where it actually solves the problem. We work with AI agents ourselves: less routine means lower costs for us, so our prices stay reasonable instead of being set «to stand out».

projects since 2016
120+
of experience
10 years
Lighthouse
100/100

We run the whole business

Not just “we'll build you a site” — we cover the entire customer journey: from the first ad impression to repeat sales and product growth.

  1. Attraction

    Customers need to find out about you and show up.

    Awareness, a steady flow of qualified enquiries, and a clear cost per lead.

  2. Sales

    Every enquiry has to turn into a deal without dropping through the cracks.

    No lead is lost, managers work from a single playbook, and the report is visible in real time.

  3. Delivery

    The service has to keep running and the processes must not fall apart.

    A product that holds up under load, and in-house routine automated away.

  4. Support

    A service cannot be left unattended after launch.

    Around-the-clock availability, fast fixes, and calm growth without new contractors.

  5. Growth

    A working system should make more money.

    Visible numbers: where you earn, what to fix, where to put the next ruble.

What we do

The path from your first site to a full platform: you pick the scale, we close the technology and the processes ourselves.

  • Landing page

    You need to get online fast: show your services, collect enquiries, without spending a month on development.

    from 7,990 ₽

    domain and hosting free for the first year

    • One-page site on a professional template
    • Domain and hosting for the first year
    • Enquiry forms and messengers for contact
    • Basic SEO markup and a sitemap

    Timeline: 1–3 days

    Discuss this solutionExample: Gaidarovets
  • Corporate website

    You have services, products or several lines of work, and you need a site that grows with the business.

    from 29,990 ₽

    content entry included

    • Up to 7 content blocks and sections
    • Product or service catalog with filters
    • Admin panel: texts, pages, images, blog
    • Forms, integration with email, CRM and messengers
    • Responsive layout and speed testing

    Timeline: 7–20 days

    Discuss this solutionExample: Tourist Information Centre
  • Portal and platform

    You need a system with personal accounts, roles and workflows: orders, payments, chats, reporting.

    on estimate

    estimate after the brief and task scoping

    • Design: role, data and workflow schemas
    • Personal accounts with granular permissions
    • Backend, database, API, integrations with CRM and 1C
    • Payments, documents, real-time notifications
    • CI/CD, monitoring, backups, automated tests

    Timeline: from 4 weeks

    Discuss this solutionExample: docase.ru

Capabilities inside every solution

We open up each capability completely: what is included, how it works, and what we build it with.

Attraction

Customers need to find out about you and show up.

SEOPeople find your site and trust it: a solid technical base from day one, then continued ranking growth.

What's included

  • Technical audit and bug fixes
  • Keyword research, meta tags, structured data
  • Sitemap, robots, indexing
  • Performance to search engine requirements
  • On-page content optimization

How it works

First the technical base and a fast site, then the content. Rankings and traffic reports — with no “magic” promises.

Tech stack

  • schema.org
  • Core Web Vitals
  • our own technical audit
Advertising and trafficPaid traffic with a clear cost per lead — not “clicked, and that's it”.

What's included

  • Campaign setup and launch
  • A landing page for each ad stream
  • Retargeting and audience work
  • End-to-end analytics: click → enquiry → deal
  • Campaign optimization against real sales

How it works

First we work out the economics: what a lead costs and what it brings. Then we put the budget where the return has already been proven.

Tech stack

  • Yandex Direct
  • VK Ads
  • campaign analytics
Content, design and social mediaMaterial that sells: copy, photos, video, reels, design.

What's included

  • A content plan built around your services
  • Copy, photo content and video
  • Short vertical videos
  • Social media and template design
  • Shooting and editing to brief

How it works

Material comes from a “human + AI” pairing: copy and ideas are fast, shooting and the final check are done by hand — no surprises in quality.

Tech stack

  • AI content generation
  • design
  • video
  • social media management
Reviews and reputationReputation on maps, in directories and on marketplaces is a lead channel too.

What's included

  • Audit of reviews and ratings
  • Handling reviews on maps and platforms
  • Reply playbooks, including for negative reviews
  • Review requests after each deal
  • Questions and answers in directories

How it works

We collect reviews systematically: the right ask point in the process, a personalised reply, and a review of recurring complaints.

Tech stack

  • Yandex Maps
  • 2GIS
  • Google
  • marketplaces

Sales

Every enquiry has to turn into a deal without dropping through the cracks.

AI automation and botsRoutine goes to the machine: bots reply, AI drafts the material, workflows run around the clock.

What's included

  • Telegram bots: enquiries, booking, payment
  • An AI assistant that helps prepare content
  • Lead qualification and auto-replies
  • Process workflows wired into your CRM and database
  • AI content checks and moderation

How it works

We automate the bottleneck first, not everything at once. We show you live on a demo rig what it looks like in real time, and only then roll it out.

Tech stack

  • grammY
  • GPT
  • n8n
  • reasoning models via OpenRouter
Sales funnels and scriptsNo enquiry should get lost: everything moves along one playbook and shows up in the report.

What's included

  • CRM configured to your process
  • Deal statuses and tasks for managers
  • Scripts, proposals and document templates
  • Automatic reminders and follow-up sequences
  • Funnel report including lost enquiries

How it works

We map the customer path from enquiry to payment and configure the CRM so that no lead “falls through” without a reason.

Tech stack

  • CRM
  • amoCRM / Bitrix24
  • document templates

Delivery

The service has to keep running and the processes must not fall apart.

Application and integration developmentSites, personal accounts, internal services and integrations with external systems.

What's included

  • Frontend and backend, turnkey
  • Personal accounts, roles and access control
  • APIs and integrations: CRM, 1C, email, messengers, payments
  • Real time: chats, notifications, collaboration
  • Multiple languages and multiple markets

How it works

We design the data schema and the workflows, assemble a modular architecture, and break the work into short tasks with deadlines and acceptance criteria.

Tech stack

  • React
  • Node.js
  • PostgreSQL
  • Redis
  • MinIO
  • Docker
Example: docase.ru — case study marketplace
Testing and qualityWe test what usually breaks: permissions, money, roles and load.

What's included

  • Automated tests for the interface and the server logic
  • Access scenario checks: who can see and change what
  • Payment and notification scenario checks
  • Load testing before launch
  • Regression testing before every release

How it works

Tests are written together with the features and run on every release: nothing ships until the checks are green. Critical scenarios are covered separately from the main suite.

Tech stack

  • Playwright
  • Jest
  • Vitest
Example: docase.ru — automated tests and access checks
Online stores and marketplacesA store that carries orders, payment and delivery without manual fiddling.

What's included

  • Catalog, cart, orders and payment
  • Inventory tracking and delivery statuses
  • Integrations with payment providers
  • Feed exports to marketplaces
  • Sales and stock analytics

How it works

The data schema and the ordering flow are designed together with sales: from prepayment to closing documents.

Tech stack

  • Online payments
  • inventory
  • marketplace APIs
Mobile apps and PWAA client app that installs on the phone and behaves like a native one.

What's included

  • An app published to the app stores
  • PWA with no store install required
  • Offline mode and push notifications
  • Sync with the web version
  • Device compatibility and updates

How it works

We pick the format that fits the task: a native app when you need the camera, offline mode and an app-store presence; a PWA when speed of rollout matters more.

Tech stack

  • PWA
  • Service Worker
  • push notifications
  • adaptive layout
Process and document automationPaper-and-chat routine is replaced by processes that run themselves.

What's included

  • Electronic document workflow and templates
  • Integrations with 1C, banks and government services
  • Bots instead of manual replies
  • Approvals and procedures inside the system
  • Data sync between systems

How it works

We find the points where a person copies data by hand and remove them: integrations, rules, notifications.

Tech stack

  • 1C
  • YuKassa
  • grammY
  • n8n
  • integration APIs

Support

A service cannot be left unattended after launch.

DevOps and infrastructureServers, environments and releases you never have to fix by hand every time.

What's included

  • Server setup: virtual and physical, networks, DNS, TLS
  • Containerization and process orchestration
  • CI/CD: build, tests, automated deploy and rollback
  • Version control, coding standards, code review
  • Monitoring, alerts, error logs
  • Backups and a recovery plan

How it works

Everything runs on VDS in containers: shipping is one command, rolling back is one command too. Deploys are triggered manually and only after every check has passed.

Tech stack

  • Docker
  • GitHub Actions
  • nginx
  • VDS Timeweb
  • Sentry
Example: docase.ru — environment on VDS Timeweb
Support and growthAfter launch we stay on: we monitor, fix, update and grow it to plan.

What's included

  • 24/7/365 uptime monitoring
  • Updates and maintenance
  • Backups and recovery
  • Small fixes on request
  • Growth along an agreed plan

How it works

We work to an agreed SLA: response times, priorities, a register of work. The first year of maintenance comes free with development.

Tech stack

  • monitoring
  • error logs
  • work register
Security and personal dataClient data under protection: access, encryption, the requirements of the law.

What's included

  • Audit of access rights and accounts
  • Encryption of channels and data
  • Offer terms, data processing policy, consents
  • Compliance with personal data requirements
  • Action logging and incident review

How it works

We grant rights on a “needed for the job — yes, otherwise — no” basis. Every user action goes to the log.

Tech stack

  • RBAC
  • TLS
  • access audits
  • data processing policies

Growth

A working system should make more money.

Analytics and reportingWe count money, not clicks: where enquiries come from and what happens to them.

What's included

  • Yandex Metrica and Google Analytics 4 counters
  • Goals, events and funnels mapped to your processes
  • End-to-end analytics: from the first click to payment
  • A dashboard with your key metrics
  • Regular report: what works, what to change

How it works

Events are tagged against the client's process map, metrics are collected into a single dashboard, and once a month we go through the numbers and propose changes.

Tech stack

  • Yandex Metrica
  • GA4
  • custom events and reports
Product economics and pricingWe work out where you earn and where you lose, and suggest where to put the next ruble.

What's included

  • Product and unit economics calculations
  • Margin analysis and break-even points
  • Pricing and tariff grids
  • A/B experiments on real data
  • Growth forecast and a development plan

How it works

We merge product and financial data into a single model and test hypotheses against real numbers, not gut feel.

Tech stack

  • BI reports
  • A/B tests
  • forecast models

We stay in touch

A one-off launch is just the beginning. After that we run your environment: monitor it, fix it and grow it to plan.

  • Maintenance

    For sites and services that are already live.

    from 5,000 ₽

    per month

    • 24/7/365 uptime and error monitoring
    • Updates and maintenance
    • Backups and recovery
    • Small fixes on request
    • Responses within SLA during business hours

    Response: Within the business day

    Discuss support
  • Operations

    For services where uptime and steady improvements matter.

    from 20,000 ₽

    per month

    • Everything in Maintenance
    • Round-the-clock incident response
    • Routine upkeep and planned improvements
    • Load testing before changes
    • Monthly report: what works, what to fix

    Response: Around the clock

    Discuss support
  • Dedicated department

    When you need the full cycle: development, promotion and support alike.

    on estimate

    estimate after the brief

    • Everything in Operations
    • Quarter-ahead work planning
    • Product growth with new features
    • Promotion and lead handling
    • A dedicated point of contact

    Response: Around the clock + priority queue

    Discuss support

Laboratory

Stands built on our real working practices: see how we track analytics, ship releases, catch bugs and work with AI.

Analytics dashboard

From click to payment in one funnel

Weekly leads

18 weeks of observation: growth without ad campaigns

Funnel: impression to payment

  • Ads & search12,480
  • Website enquiry8126.5% of previous
  • Qualified26833% of previous
  • Proposal9134% of previous
  • Payment3841.8% of previous

Events are tagged along a process map and the metrics roll up into a single dashboard. You can see where leads leak — and so can everyone, from the account manager to the owner.

Demos from our own projects. These are our approaches and tools, not a report on client work.

Chat bot: ask about services and prices

The same kind of bot we build for clients — only about the studio. Ask a question: in demo mode I answer from prepared scenarios, and with AI connected I work as a full assistant.

Try it right nowAnswered by the studio's AI assistant. The exact quote comes after we review your task.

Assistant

Hello! Ask me about services, prices, timelines and automation — I will answer right away.

Try our Telegram bot

The same kind of bot we build for clients — and it is live at our own studio. Open it in Telegram and ask about prices, timelines or services: the answer comes right away, and you can leave a request in the chat.

QR-код: https://t.me/wsomru_bot

Point your phone camera at the QR code

What to try

  • Tap the “Prices” button — the bot shows our plan line-up
  • Ask about a Telegram bot or SEO in your own words
  • Tap “Leave a request” and describe your task — it goes to the studio

This is our live bot: the studio answers through it, instead of showing a demo video.

Our services

Websites and portals, online stores, mobile apps, automation, DevOps, testing, analytics, SEO, AI and support — turnkey or task by task

  • Website development

    Business card sites, landing pages, corporate websites, online stores. Clean code, fast loading, an SEO foundation from day one.

  • from 7 990 ₽

    Turnkey website + AI

    Design, code, SEO foundation, chatbot and analytics — one package, without juggling contractors.

  • Telegram bots

    Lead capture, payments, booking clients into your CRM, integrations with 1C and amoCRM. Live in 3 days.

  • AI automation

    n8n, GPT, lead qualification, auto-replies and reports — routine work disappears and the team focuses on sales.

  • SEO

    Technical audit, E-E-A-T, schema.org, top rankings in Tolyatti and Samara. Transparent reports without the fluff.

  • Design and branding

    Logos, visual identity, UI kits on 2026 trends, brand guidelines for your team and contractors.

  • from 5 000 ₽/mo

    Support

    Updates, hosting, backups, edits — from 5 000 ₽/month, first year free.

Platforms and applications

Projects the studio runs end to end: product, infrastructure and the processes under the hood.

How we work. Developers and AI agents work together on our projects: agents take the routine — breaking down the task, coding, checks, drafting copy — while decisions and accountability stay with a human. That is why we take on tasks that usually scare studios, faster and with less stress.

Client websites

Business card sites, landing pages and corporate websites — a quick start and entry points.

Pricing

From 7 990 ₽ — domain and hosting free for the first year

Project type
Add-ons

Estimated cost: 7,990 RUB

Preliminary estimate. We calculate the exact quote after the brief and fix it in the contract.

Get an exact quote
  • Starter

    7 990 ₽

    A one-page landing on a ready-made template. 5 sections, text and image swaps, domain and hosting free for a year. Enough for a business card, contacts and a portfolio. Extra sections from 1 000 ₽.

    Discuss this plan
  • Business

    29 990 ₽

    WordPress with an admin panel: edit text, create pages and run a blog without a developer. 7 sections, indexes well in Yandex and Google. Template, content, domain and hosting for a year.

    Discuss this plan
  • Premium

    44 990 ₽

    Everything in Business plus a storefront with a cart and orders. 7 sections, blog and 10 products included, order notifications by email.

    Discuss this plan
  • Max

    from 69 990 ₽

    A site built from scratch: niche audit, custom design, copy, development (HTML/WordPress + plugins) and SEO setup included. From 69 990 ₽ — larger projects are quoted individually.

    Discuss this plan

How we work

A transparent process: a fixed quote, agreed deadlines and oversight at every stage.

  1. Request and scoping

    Get in touch however you prefer: in person, by phone, email or messengers. We figure out what the business needs, which processes you want to automate and where the bottlenecks are. We fix the scope, timeline and quote in a contract with a deposit.

  2. Design and launch

    Architecture, design, copy, development and integrations. Domain and hosting are on us: we host the project on Timeweb. We connect Yandex Metrica and GA4 and set up the SEO foundation so the site gets found in search right after launch. You see work in progress, not just the final result.

  3. Support and growth

    The first year of maintenance is on us: we watch uptime 24/7, apply updates and send you a report. After that — a support plan or growing the project: analytics, content, ads, new integrations and AI assistants.

Testimonials

Average rating 5.0 · verified on Yandex Maps, 2GIS and Google

  • Kristina LutsenkoAssistant to the Commercial Director, Eurovent LLC
    «Very happy with the work. The sites were completed exactly on time, and all of our wishes were taken into account. The pages are informative with nothing superfluous. Huge thanks for resolving all technical issues so promptly.»
  • Natalya GafurovaPsychologist
    «I ordered a business card site from this company. They started work right away, despite the New Year holidays. A client-focused approach. I recommend them — get in touch.»
  • EkaterinaLogistics Center LLC
    «We ordered a business card site from the Open World studio. They approached the job responsibly, took all our wishes into account, and we got a working website. Fast, quality, affordable. We recommend them to everyone!»

We write about what we build

Automation, bots, platforms and AI — without marketing noise: what actually works in projects, and what doesn't.

All posts

Frequently asked questions

A quick look at how we work

What's included in the studio's work?

Domain registration, building the site, filling it with your content, hosting on Timeweb, and registration with the search engines.

What is a domain name?

A domain is the address where your site opens, e.g. wsom.ru. You can print it on business cards and in any marketing materials.

What is hosting?

Hosting is storage that runs around the clock and keeps your site available. Your domain points to it, so customers can reach information about your business at any time.

What makes up the price of a website?

The amount of work: how many sections and features you need, whether there are integrations (payments, CRM, 1C), and whether the design is built from scratch. Domain, hosting and first-year support are already included. We give the exact price after a short task review — with no hidden extras.

I already have a spec and design — will it cost less?

Yes. If you bring a ready technical specification and design (mockups, logo, images, texts), there is less work, so the price is lower: we handle assembly, integrations and launch. If something is missing, we help prepare it ourselves: we suggest the structure, create the design and write the texts.

How does payment work?

By contract: a small upfront payment, then payment by stages for the work actually done. We fix the estimate and deadlines in advance, so the amount does not change during the project.

Contacts

We work across Russia and the CIS, remotely. Transparent timelines, a contract, and a free domain and hosting.

Let's discuss your project

Tell us about your task — we'll send an estimate, timeline and a work plan. We work under a contract with prepayment; the first year of domain, hosting and support is free.

We usually reply within one business day.